Recommended Reading

1. Currently Reading 

"The Attention Merchants. The epic scramble to get inside our heads and to harvest our attention" by Tim Wu


"Seeing What's Next" by Clayton M. Christensen

This is a well researched, provocative read on changing trends in various industries to help individuals and firms better manage change.                                                                                                                                                                      

2. Recommended Reading

"The Undoing Project" by Michael Lewis

This literary work by psychologists Kahnerman and Tversky reveals previously undiscovered patterns of human irrationality: the ways that our minds consistently fool us and the steps we can take, at least some of the time, to avoid being fooled.


Global Acceleration "Thank You for Being Late" by Thomas L. Friedman

This Thesis explores three forces that are shaping our daily lives in the twenty first century - Moore's Law (Technology), the market (Globalization), and Mother Nature (climate change & biodiversity loss) are all accelerating at once.